Customer Success Story - OpenGenius Seedrs Campaign

Last month I was delighted to see that OpenGenius had successfully completed a crowdfunded investment round of $1 million for their company to spearhead the development of their digital workspace software - Ayoa. I have worked with Open Genius a number of times to design marketing material for their software. Most recently I was taken with developing the final edit of the video that would be put front-and-centre on their Seedrs campaign to pitch the software to potential investors.

I was responsible for taking stock footage, previous Ayoa marketing materials - including some I had produced in the past - and tying them together into a new edit complete with new pieces of animation that depict future features. It was a collaborative effort with the company fine-tuning the video to best represent their brand and ideas.

Overall, I am thrilled our combined efforts have enabled OpenGenius to embark on the next stage of their journey!

PervasID demonstrate their next-generation technology

I recently completed a project for PervasID in collaboration with Szupernova to demonstrate their RFID reader technology. The client agreed that an isometric perspective style to the visuals would suit the technical nature of the product and I was happy to help design motion graphics for the project.

The timeline for this video was extremely tight. After creating and collecting the assets I got to work on animating it together and integrating Szupernova’s footage they had filmed with the client. I had well-defined requirements of how the product should be visualised I adhered to; it was important this was a functional but stylised representation. 

We successfully completed the project in time for the client’s on-stage debut presentation of their next-generation technology.

Let's Begin

After a week or so my website is now fully developed! I suppose the first post on this blog is a good opportunity to give some insight into me and where I'm going.

After working at a video production company in Cambridgeshire for over a year I decided I was in a good position to explore freelancing. Having done it a few times in the past I was excited to see what I could do for clients after gaining valuable experience working alongside other designers and a talented production team.

I've always been interested in animation from a young age, but it's taken me a while to define exactly what genre of animation I wanted to move into. Like many teens who grew up with the internet in the late 90's and 2000's I was exposed to a lot of emerging media formats, particularly 'flash' animation. Macormedia Flash was an animation program almost single-handedly created a new generations of designers and animators and gave them an easy format to share their creations online. Many of these creations were gaming-orientated which exposed me to this breed of media from a young age. I experimented with it, which eventually led me to conventional video creation at the same time amateur visual effects (VFX) designers began posting their experiments online. I followed this path which introduced me to Adobe After Effects, the crème de la crème software package for motion graphics which could also be used to generate the compelling VFX which drew me to it in the first place. 

In sixth-form I used After Effects to create a VFX heavy music video for my final project. This proved to be my ticket to study Visual Effects and Motion Graphics at the University of South Wales. This is where I was fully immersed into the world of Motion Graphics and discovered my passion for visual-communication focused animation. At the same time I was learning all about the world of VFX, which has provided me which a broad skillet that allows me to not only create animation from scratch but also manipulate video with the same techniques used in Hollywood movies. 

Now I am freelancing full-time with these skills and I'm eager to start solving design problems and engaging audiences with great animation. Let's see where this road takes us!